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Topic: Influencer Marketing 2.0 – Global Trends

Date & Time: 5 February 2026 | Thursday 10:00 AM (UK time)

Speakers: Cormac Austin, Marketing Programme Leader at LSBF

 

Business School

Youssef El Shaikh,

Egypt

Although Youssef is only expected to graduate in 2014, he’s already a great example of a successful and hardworking student. Alongside his undergraduate course, he’s also one of the vice-presidents at the LSBF Student Association, where he leads several projects, events and campaigns. One of his main goals is to achieve the highest possible academic degree and start his career in the business world. With the skills and career support he has at LSBF, he has no doubt that he will achieve his goals. “What is the most enjoyable about the course is challenging myself to do additional research about variety of topics and having intellectual discussions with tutors and colleagues.” Youseff also highlights the beneficial impacts that living and studying in London can have in the early days of his career: “London provides an easy access to a rich cultural life, with theatres, jazz and worldwide cuisines being affordable by everyone. London has everything you could wish for, apart from the sun.” What's your advice for new students? Don’t expect front seats if you’re giving nosebleed effort. Be different to make a change.

More student testimonials

Dan Hadley

Dan Hadley, Australia

Dan chose to study his MBA online with London School of Business, opting for the specialisation in management consulting. As a professional management consultant and economist, the flexibility of online study allowed Dan to work around his clients’ needs and other commitments.

Claire Tiphine

Claire Tiphine, Italy

“This course gave me a lot of basic excels, tips and tricks which I think are super useful for other purposes and a lot of real world knowledge as well as obviously being able to model financial statements’’

Humair Yousuf

Humair Yousuf, Pakistan

Humair graduated with an MBA in Human Resource Management from LSBF in 2011. He went on to work in a marketing company before acquiring a position as a HR Business Partner with FedEx licensee Gerry’s International Private Limited.

Alina Novikova

Alina Novikova, Latvia

Alina graduated in 2011. As a result of the skills she acquired while studying at LSBF, she shortly afterwards secured an account manager role for strategic clients in the life sciences division at TransPerfect.

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