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Topic: Influencer Marketing 2.0 – Global Trends

Date & Time: 5 February 2026 | Thursday 10:00 AM (UK time)

Speakers: Cormac Austin, Marketing Programme Leader at LSBF

 

Business School

Youssef El Shaikh,

Egypt

Although Youssef is only expected to graduate in 2014, he’s already a great example of a successful and hardworking student. Alongside his undergraduate course, he’s also one of the vice-presidents at the LSBF Student Association, where he leads several projects, events and campaigns. One of his main goals is to achieve the highest possible academic degree and start his career in the business world. With the skills and career support he has at LSBF, he has no doubt that he will achieve his goals. “What is the most enjoyable about the course is challenging myself to do additional research about variety of topics and having intellectual discussions with tutors and colleagues.” Youseff also highlights the beneficial impacts that living and studying in London can have in the early days of his career: “London provides an easy access to a rich cultural life, with theatres, jazz and worldwide cuisines being affordable by everyone. London has everything you could wish for, apart from the sun.” What's your advice for new students? Don’t expect front seats if you’re giving nosebleed effort. Be different to make a change.

More student testimonials

Ekenmini Francis

Ekenmini Francis,

Hear from Ekenmini, a successful Nigerian alumna and business consultant, about how our flexible programmes and experienced tutors impassioned her on her journey to launch her own company. Discover your potential today!

Faysal Mikati

Faysal Mikati, Lebanon

"The flexibility that LSBF offers is what appealed to me. It gave me a lot of insight and value in how to be a global entrepreneur, not just in my own country but internationally."

Iliyana Stamatova

Iliyana Stamatova, Bulgaria

“What I enjoyed most about the course where that they are very practical, they literally give you an arsenal of tools and skills you need to take with you.’’

Baybars Inanc

Baybars Inanc, United Kingdom

While at LSBF, Baybars was given work experience on campus. The professional skills he learnt during his work experience helped him secure another internship at a financial advising firm, before securing his current role as a trainee accountant at EDA Foods shortly after graduation.

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