What is strategic brand management?
Strategic brand management is primarily utilised by companies to help their brands and products get global recognition. The term “strategic”…
Best Practices for Global Marketing
In a world of globalisation, multinational companies and online commercial business, global marketing has emerged as a crucial factor to…
Why study managerial finance?
All major business decisions largely depend on the right management of finances. This is why finance is a crucial function…
What are Risk Management Techniques in Project Financing?
Large-scale infrastructure projects running across the world play a major role for the development of global economy.…
How to Develop Strategic Leadership Skills
This article will help you understand the intricate details of how to develop strategic leadership skills and what importance it…
Never too late to learn
Everyone wants to know the secret to eternal youth. By embracing life-long learning, we may yet be able to unlock…
How to Get into Luxury Brand Management
An integral part of the fashion industry, luxury brand management caters to the promotional needs of high-end brands, and career…
How to get into Corporate Finance
Corporate finance has become increasingly prominent over the past few years. This has, in turn, led to an increase in…
Why leadership development is important
Leaders are essential for all lines of business in an organisation, especially since leadership and management go hand in hand.…
An Introduction to Private Equity, Mergers and Acquisitions
You might have come across the terms private equity, mergers, and acquisitions. These terms are usually categorised under the vast…
Why choose a career in sales?
Sales has become an increasingly popular career path in the last five years. As per statistics released by statista.com, the…
How to get into investment banking
Do you have an idea as to what Goldman Sachs, JP Morgan Chase, Barclays, Bank of America Corporation, and Morgan…